Business Analytics, BS

The Business Analytics program equips students with essential data analysis skills, including proficiency in SQL and Tableau. Through the use of low-code business analytics tools like spreadsheets and dashboards, students can tackle a wide range of business challenges.

This program includes online courses as part of the curriculum through our partnership with Rize. These offer students cutting-edge curriculum, greater scheduling flexibility, access to nationwide experts in the field, and access to even more resume-ready skills. Rize courses may not be taken for electives.

Program Student Learning Outcomes

• Students will be able to apply action-oriented analysis for a given data problem in order to make their analytics as valuable as possible.
• Students will be able to use probabilistic thinking to inform decision-making.
• Students will be able to solve a range of real-world business problems using advanced database and dashboarding tools to create living analyses.
• Students will be able to present analyses to be as actionable as possible by focusing on problems and solutions.
• Students will be able to develop and carry out a professional analytics project, articulating the rationale, methodology, process, and impact of the project with skill and insight.
• Students will be able to formulate and defend strategic recommendations based on data analysis that align with organizational goals and exhibit awareness of market trends and competitive dynamics.